I am a creativity and strategic director who develops brands, narratives, content and unique experiences that differentially impact the audience, strengthening its positioning. I lead multidisciplinary teams to achieve the objectives we set in a timely manner.

I transform brands to bring them closer to people's realities.

Services: creative direction, strategy, storytelling, multichannel content, experiences, brand identity, repositioning, brand architecture, voice tone...

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Ink and Movement

Brand identity, storytelling and creative direction for IAM, an artistic management and representation agency specialized in the care and management of talent in various disciplines of contemporary art. This project involved updating a brand with more than a decade of history, with the aim of projecting an avant-garde image within the contemporary art market.






Nacho Blumen 2025